About

About Us

Helping Australians Get Ahead with Finance Since 2001

Loan WA was founded in 2001 with a clear mission: to bring back the personal touch that was disappearing from the finance industry. From our beginnings, we have focused on putting people first and finance second ensuring every client feels supported and understood throughout their loan journey.

With over three decades of combined experience in finance broking, our expert team has grown into a powerhouse with more than 100 years of combined industry knowledge. We operate across Perth, serving clients north and south of the river, delivering tailored, stress-free finance solutions designed to meet your unique needs.

Whether you’re a first home buyer, property investor, business owner, or someone seeking personal finance, Loan WA offers access to a broad range of loan products including home loans, investment loans, business finance, vehicle and equipment finance, and more. Our deep relationships with trusted lenders mean we can secure competitive rates and flexible terms to help you achieve your goals.

We pride ourselves on transparency, professionalism, and exceptional customer service. From the first enquiry to settlement and beyond, we’re with you every step of the way, simplifying complex financial options and providing clear, practical advice.

At Loan WA, we believe finance shouldn’t be complicated or stressful. It should empower you to take the next step in life with confidence. Contact us today and experience finance the way it should be personal, clear, and tailored just for you.

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  • Rob Diodato

    Director / Senior Finance Broker

    With 14 years at Westpac and a successful tenure as a corporate analyst at National Mutual Commercial/Corporate Lending, my finance career quickly gained momentum. I then took on leadership roles as a State Manager and Commercial Banking Manager for a mortgage manager, honing my expertise in commercial lending and financial solutions.

    In 2001, I took the leap and founded my own finance broking firm, Mortgage and Finance Professionals Pty Ltd. Since then, my commitment to exceptional service has been recognized through multiple awards, including membership in the prestigious Vow Financial Pinnacle Club, representing the top twenty brokers nationwide. I was also honored with the title of Broker of the Year within our aggregator group.

    With an in depth understanding of housing loan products across various banks, I take pride in carefully assessing and delivering finance solutions tailored to your unique needs. If you're looking for expert guidance and a broker who puts your goals first, I’m here to help.

    Email: robd@loanwa.com.au Phone: 0422 319 300

  • Genelle Fidler

    Senior Finance Broker

    With over 20 years of experience in the finance industry, I have developed a deep understanding of home loan lending through various roles in the banking sector. In 2010, I joined Loan WA as a Broker Personal Assistant to Director Robert Diodato, where I was able to refine my expertise and passion for helping clients navigate the lending process.

    Today, as a Loan Consultant at Loan WA, I am committed to delivering outstanding customer service, clear communication, and tailored finance solutions. My industry knowledge allows me to guide clients every step of the way, ensuring they feel supported and confident in achieving their financial goals.

    Beyond my career, my biggest inspiration comes from my loving family, my supportive husband Leigh and our three beautiful children. Their encouragement motivates me to go above and beyond for my clients, building strong relationships and making the lending journey as smooth and stress-free as possible.

    Email: genelle@loanwa.com.au Phone: 0450 036 454

  • Gautam Tridandapani

    Senior Finance Broker

    With over 15 years in banking and finance, I’ve built a strong foundation in Business and Commercial Banking, holding key roles at Bankwest, Westpac, and ANZ, including Relationship Manager and Senior Business Banking Manager. My expertise spans financial analysis, loan structures, and credit requirements, allowing me to secure the best finance solutions for my clients.

    In July 2020, I transitioned into finance broking, broadening my ability to offer personalized strategies tailored to both personal and business finance needs. My dedication to outstanding service and client success was recognized in 2022 when I was named a finalist for ‘Best Newcomer’ at the Better Business Awards.

    Now, as part of Loan WA, I’m proud to work alongside a team that values expertise, integrity, and exceptional customer service. Whether you’re looking for residential or commercial finance, I’m here to guide you through the process with expert advice and a seamless experience.

    Email: gautam@loanwa.com.au Phone: 0450 647 661

  • Luke Natoli

    Asset Finance and Leasing Specialist

    I began my career in asset finance in 2007, starting as a business manager in the motorcycle industry before advancing to hub manager within one of Australia’s largest dealership groups. With over a decade of experience, I’ve developed a deep understanding of asset finance and personal loans, allowing me to deliver tailored solutions that meet my clients' unique needs.

    Recognized for excellence, I’ve been awarded the Equipment & Finance Loan Writer Award in 2021, 2022, and 2023. My commitment to exceptional service and professionalism drives me to simplify the borrowing process, ensuring a seamless and personalized experience for every client.

    Email: luke@loanwa.com.au Phone: 0401 080 471

  • Mehmet Yasar

    ASSET FINANCE AND LEASING SPECIALIST

    With a Finance and Banking double major from Curtin University, I built a strong foundation for my career in the financial industry. My journey began at GE Money (Latitude), where I spent eight years as a branch manager, gaining invaluable experience in asset finance broking.

    Since joining Loan WA in December 2015, I have specialized in asset finance, focusing on trucks, trailers, car loans, and personal loans. With extensive expertise in lending and credit approvals, I navigate complex finance scenarios to find tailored solutions for each client. Strong relationships with mortgage brokers have also helped me expand my reach, ensuring clients receive comprehensive financial support.

    Problem-solving is at the core of my approach. I strive to help every client, even those who may not qualify for a loan immediately, by providing clear guidance and future borrowing strategies. My goal is to empower clients with the knowledge and resources they need to achieve their financial aspirations.

    Outside of work, I’m a proud parent of three wonderful children and cherish family time. I'm also passionate about football (soccer) and continue to play in the over-35s league, keeping my love for the game alive.

    Email: mehmet@loanwa.com.au Phone: 0403 529 638

Recognition

2016
MFAA WA Commercial Broker of the Year
2018
VOW Gold Altitude Winner
2018 & 2019 & 2020
VOW Commercial Broker Winner
2022
Better Business Awards for Best Newcomer Finalist
2023 & 2024
YBR Commercial Broker Finalist
2024
YBR National Conference Winner